Leslie has over 24 years experience in the advertising and communications industry. She is owner and creative director of Adesso Design which she founded in 1993 based on the core principles of creative thinking, strategic collaboration and great customer service. Her offerings are a mix of print and web media, and her client base is broad, ranging from the health care and high-tech industries to manufacturing. Leslie is particularly passionate about serving the needs of non-profit organizations and educational institutions. She believes it is possible, even imperative, to make every effort to use her design, marketing and advertising skills to affect progressive change.
Her interest in education led her to add training to her list of offerings in 2007. She offers courses in Web Graphics, InDesign, Photoshop and her newest course: Design Principles for Non-designers, which has been met with sold-out classes and enthusiastic reviews.
IndieConf Session: Design Principles for Non-Designers
This session is designed for individuals who don’t have formal training in graphic design but understand that the visual presentation of websites, printed materials and presentations is as important as the content itself.
Design doesn’t “just happen.” There are systems in place that help designers navigate the decisions needed to solve design challenges. In this 50-minute session you’ll be introduced to four principles of graphic design that when applied will produce strong professional-looking communication materials that will help you promote yourself, your business or perhaps your clients.